Open Studio: The Digital Format by GereBros That Reinvents On-Life Interaction

Open Studio is an innovative live streaming show created by GereBros, designed to blend entertainment and infotainment within the business world.
It’s not just another social livestream — it’s a hybrid, interactive format that turns the audience into active participants, breaking away from the traditional talk show model.

What makes it unique is its ability to merge the production quality of television with the real-time interactivity of the web, creating a dynamic and immersive experience.
Guests and viewers can interact live, both in-studio and remotely, making each episode fluid, unpredictable, and deeply engaging.

One of Open Studio’s standout features is its multi-platform distribution: the live broadcasts aired simultaneously on Instagram Live and YouTube, leveraging the power of digital communities to maximize engagement and participation.

What’s more, the format was natively developed in 9:16 vertical video, tailored for mobile-first consumption — fully optimized for social livestreams and digital audiences.
This choice allowed for seamless integration with digital channels, enhancing both the user experience and interaction.